Repeat after us: EVENT OF THE YEAR! Yes, this is London 2012. Fashion forecasters have already branded it the most fashionable Olympic games yet (Source: Giorgio Armani and let’s be honest now, the entire world). And we are clawing are ways right into the meat of it all.
A quick summary of who designed what: Great Britain’s Adidas apparel was designed by Stella McCartney; Giorgio Armani did Italy; a very preppy looking Team America was designed by Ralph Lauren; Ermanno Scervino designed Azerbaijan; Hermès very fittingly catered to the French equestrian squad; and Adidas have dressed up the Ozzies; plus more that we will report on later.
Is it fitting for the host country to also be the best dressed yet? We say GB by Stella for the win!
On a related note, Karl Lagerfeld has just unveiled an Olympics inspired line for Selfridges.